Web design & SEO in Jasper, Alberta

Websites that put Jasper businesses in front of visitors.

Websites and SEO for Jasper tourism, hospitality and owner-run businesses, built by one person in Stony Plain.

  • Mount Edith Cavell in Jasper National Park
    Mount Edith Cavell
  • The Jasper town sign at night
    Jasper Sign
  • A train in the town of Jasper
    Train in Jasper
  • A red and white gondola car above the trees on a Jasper mountain
    Gondola
  • A lake surrounded by forest and mountains near Jasper
    Lake in Jasper

Photos: Mount Edith Cavell by Khoshhat (CC BY-SA 4.0), Jasper Sign by Joli Rumi (CC BY-SA 4.0), Train in Jasper by Joli Rumi (CC BY-SA 4.0), Gondola by Redd Francisco (Unsplash License), Lake in Jasper by Safwan Khan (Unsplash License)

Let’s talk

Tell me about your business and what’s not working. I’ll give you my honest take.

What my clients say about working with me…

View All Testimonials

  • I've had the pleasure of working with Doug for a couple years, and three things that come to mind are: his dedication to strategy, the web design that he provides, as well as his digital marketing. When it comes to strategy, he'll reverse engineer what your goals are, and then show you how he can help. And he'll go through every single step, send you informational videos, etc. So it's not just him telling you what you need to do, but he'll also educate you along the way, which I appreciate.

    Calvin Hexter, Calvin Realty

  • I don't know how to sufficiently express how happy and impressed we are by the services offered by Straight-up Digital Marketing. We have found the service to be outstanding in every regard including friendly service, clear and helpful communication and technical support that addresses our needs in a timely manner. I 100% recommend working with Straight-up Digital Marketing!

    Starr D, ALIGN

  • Absolute delight to work with Doug on the construction of our website. He was patient and we were very impressed with the result. Great communicator and enjoys his craft!

    Jim S

  • Doug at Straight-Up did a magnificent job on my site. Great in every way. His deft creativity and fantastic attitude made the whole process enjoyable.

    David R

  • Straight-up Digital Marketing did a total rebuild of our web site. I am very pleased with the final result and would recommend his services to anyone looking to get a web site done.

    Garry M

  • Doug is amazing! He was great to communicate with and seemed to know what I wanted without me even having to say it! I am so happy with my company's new website! It ended up being even better than I was hoping!

    Lindsay G

  • Truly lost for words. To see the website, and you taking all my ideas and putting them into fruition and highlighting what I had pictured in my head is just something else. Your work speaks for itself and it was worth the wait just to see what it's become.

    Brody

  • Our experience with Doug from Straight up Digital for rebranding our business and new website design was positive, thorough, and exceeded our expectations. He was clear, concise and made it his goal to get to know our company while helping us rebrand our business. We appreciated the communication during this process, we felt very involved. Thank you for your 5 star service Doug!!

    Kelly S, Aero Car Parts

  • Fantastic experience, Straight-up Digital Marketing sees the big picture and pays attention to the detail, what more could you ask for? Friendly fast service, affordable / flexible rates, hosting, it really is a one stop shop! We are very pleased to have discovered this talent.

    Colin M

Web design in Jasper

Visitors plan on their phones. Be what they find.

Jasper's businesses live on visitors, and almost every visitor plans online. Where to stay, where to eat, which tour to book: those decisions get made on a phone, often weeks ahead or on the drive in. As the town rebuilds after the 2024 wildfire, a clear, current website is one of the fastest ways to tell people you're open and ready for them.

I'm based in Stony Plain and build websites for owner-run businesses and trades across Alberta. For a Jasper business, the goal is a site with strong photos, current hours and details, fast pages for people on mobile data, and booking or contact that takes seconds.

Let’s Chat

Who I build for in Jasper

  • Lodging and hospitalityGuests compare a few options and book fast. Great photos, clear details and a simple way to book win the stay.
  • Tours and outdoor guidesTrip details, what to bring, how to book. Answer those clearly and visitors pick you over the next listing.
  • Restaurants and shopsVisitors check hours and menus on the way into town. Keep them current and easy to find.
  • Contractors and rebuilding tradesRebuilding means demand for every trade. A credible site helps owners choose you with confidence.

What I Do

Everything it takes to get you found and get you more business.

  • Web Design & Development

    Sites that load fast, look sharp, and make it easy to become a customer. Built to bring in work, not just sit there.

  • SEO & Digital Marketing

    More people finding you. Better quality calls. A calendar that stays full.

  • Brand Strategy & Positioning

    Be clear about who you are and who you're for. Attract the right customers, and earn their trust before they call.

  • Content Strategy & Copywriting

    Words that explain what you do without the jargon, and answer the questions people actually have. Fewer doubts, more yeses.

Let’s Chat

How it works

The same process, every project. No guessing. No drift.

  • Step 1

    We talk

    I learn how work comes in now, who your best customers are, and what’s been getting in the way of more of it.

  • Step 2

    Blueprint

    You see the full plan before anything gets built: the pages, the content, and how the whole thing fits together.

  • Step 3

    Build

    I show you the work in stages, and each one gets your sign-off before the next begins. You're kept in the loop.

  • Step 4

    Launch

    Your site goes live, and I don’t disappear. I’m still here to fix, tune, and add as the business changes.

Let’s get started

Selected Work

A few builds I’m proud of.

View All Work

FAQ

Questions Jasper business owners ask.

Can you build sites for tourism and hospitality businesses?

Yes. Those sites are built for a visitor deciding quickly on a phone: strong photos, the details they need, and booking or contact that takes seconds.

Can I update hours and details myself?

Yes. Text, photos and the things that change often are yours to change, so seasonal hours and closures are easy to keep current.

What does a website cost?

From $2,999 for a one-time build. What it comes to depends on the size of the site and how much custom functionality, writing and strategy it needs. You get a final number before anything starts.

Do you only work with Jasper businesses?

No. I work with trades and owner-run businesses across Alberta and beyond. Most of the work is remote, so it runs the same way wherever you are.

Let's talk

Ready to get the phone ringing?

Tell me about your business and what's not working. I'll give you my honest take.

Get in Touch