Web design & SEO in Edmonton, Alberta

Websites that win Edmonton businesses the job.

Websites and SEO for Edmonton trades and owner-run businesses, built by one person 20 minutes west in Stony Plain.

  • The Great Divide waterfall pouring off the High Level Bridge, Edmonton
    Bridge Waterfall
  • Downtown Edmonton skyline
    Downtown
  • Downtown Edmonton skyline at night
    Downtown
  • Neon Sign Museum, Edmonton
    Neon Sign Museum
  • A white bridge in Edmonton
    White Bridge

Photos: Bridge Waterfall by Kmf164 (CC BY-SA 2.5), Downtown by IQRemix (CC BY-SA 2.0), Downtown by Justin Hu (Unsplash License), Neon Sign Museum by Mack Male from Edmonton, AB, Canada (CC BY-SA 2.0), White Bridge by Amber Ford (Unsplash License)

Let’s talk

Tell me about your business and what’s not working. I’ll give you my honest take.

What my clients say about working with me…

View All Testimonials

  • I've had the pleasure of working with Doug for a couple years, and three things that come to mind are: his dedication to strategy, the web design that he provides, as well as his digital marketing. When it comes to strategy, he'll reverse engineer what your goals are, and then show you how he can help. And he'll go through every single step, send you informational videos, etc. So it's not just him telling you what you need to do, but he'll also educate you along the way, which I appreciate.

    Calvin Hexter, Calvin Realty

  • I don't know how to sufficiently express how happy and impressed we are by the services offered by Straight-up Digital Marketing. We have found the service to be outstanding in every regard including friendly service, clear and helpful communication and technical support that addresses our needs in a timely manner. I 100% recommend working with Straight-up Digital Marketing!

    Starr D, ALIGN

  • Absolute delight to work with Doug on the construction of our website. He was patient and we were very impressed with the result. Great communicator and enjoys his craft!

    Jim S

  • Doug at Straight-Up did a magnificent job on my site. Great in every way. His deft creativity and fantastic attitude made the whole process enjoyable.

    David R

  • Straight-up Digital Marketing did a total rebuild of our web site. I am very pleased with the final result and would recommend his services to anyone looking to get a web site done.

    Garry M

  • Doug is amazing! He was great to communicate with and seemed to know what I wanted without me even having to say it! I am so happy with my company's new website! It ended up being even better than I was hoping!

    Lindsay G

  • Truly lost for words. To see the website, and you taking all my ideas and putting them into fruition and highlighting what I had pictured in my head is just something else. Your work speaks for itself and it was worth the wait just to see what it's become.

    Brody

  • Our experience with Doug from Straight up Digital for rebranding our business and new website design was positive, thorough, and exceeded our expectations. He was clear, concise and made it his goal to get to know our company while helping us rebrand our business. We appreciated the communication during this process, we felt very involved. Thank you for your 5 star service Doug!!

    Kelly S, Aero Car Parts

  • Fantastic experience, Straight-up Digital Marketing sees the big picture and pays attention to the detail, what more could you ask for? Friendly fast service, affordable / flexible rates, hosting, it really is a one stop shop! We are very pleased to have discovered this talent.

    Colin M

Web design in Edmonton

Stand out in a crowded city.

Edmonton is a big market with a lot of businesses chasing the same jobs. Search for a plumber, a roofer or a renovation contractor here and you get dozens of options, from one-truck outfits to companies with full marketing teams. Customers can't tell who's good from a list of names, so they judge on what they see first: the reviews, the photos, and how quickly a site tells them you're the right call.

That's where a site built properly earns its keep. I'm based in Stony Plain, about 20 minutes west, and I build websites for trades and owner-run businesses across the city and the region. You get the same care a big agency would give you, without the overhead or the hand-off to a junior. One person does the strategy, the writing and the build, start to finish.

Being found matters as much as the site itself. In a city this competitive, showing up when someone searches for your trade in Edmonton takes a solid technical foundation, pages written around what local customers search for, and a Google Business Profile that backs it all up. Every site I build starts with that foundation, and ongoing SEO is there when you want to climb higher in Edmonton search results.

Let’s Chat

Who I build for in Edmonton

  • Home services and renovationsIn a city this size, homeowners get three quotes from a page of results. Real job photos and clear service areas are what make yours one of the three.
  • Industrial, oilfield and fabricationFrom the south side industrial parks to Nisku and Acheson, buyers vet suppliers online first. A capabilities page that answers their questions gets you on the bid list.
  • Electricians, plumbers and HVACEmergency calls go to whoever loads fast and shows a phone number up front. Every second on a slow mobile site is a call to someone else.
  • Professional and creative studiosDesigners, realtors and consultants sell on taste and trust. The site has to look like the work you do.

What I Do

Everything it takes to get you found and get you more business.

  • Web Design & Development

    Sites that load fast, look sharp, and make it easy to become a customer. Built to bring in work, not just sit there.

  • SEO & Digital Marketing

    More people finding you. Better quality calls. A calendar that stays full.

  • Brand Strategy & Positioning

    Be clear about who you are and who you're for. Attract the right customers, and earn their trust before they call.

  • Content Strategy & Copywriting

    Words that explain what you do without the jargon, and answer the questions people actually have. Fewer doubts, more yeses.

Let’s Chat

How it works

The same process, every project. No guessing. No drift.

  • Step 1

    We talk

    I learn how work comes in now, who your best customers are, and what’s been getting in the way of more of it.

  • Step 2

    Blueprint

    You see the full plan before anything gets built: the pages, the content, and how the whole thing fits together.

  • Step 3

    Build

    I show you the work in stages, and each one gets your sign-off before the next begins. You're kept in the loop.

  • Step 4

    Launch

    Your site goes live, and I don’t disappear. I’m still here to fix, tune, and add as the business changes.

Let’s get started

Selected Work

A few builds I’m proud of.

View All Work

FAQ

Questions Edmonton business owners ask.

Why hire one person instead of an Edmonton agency?

You deal with the person doing the work, from the first call to launch. No account managers, no hand-offs, and none of the overhead an agency builds into its price. The standard of work is the same.

Can you help me show up in Edmonton searches?

Yes. Every site I build includes the technical SEO foundation and clear wording about where you work and what you do, so Google knows which searches to show you for. In a competitive city that's the starting line. Ongoing SEO is available as its own plan: local search work, content built around what Edmonton customers search for, and help getting the most from your Google Business Profile.

What does a website cost?

From $2,999 for a one-time build. What it comes to depends on the size of the site and how much custom functionality, writing and strategy it needs. You get a final number before anything starts.

Do you only work with Edmonton businesses?

No. I work with trades and owner-run businesses across Alberta and beyond. Most of the work is remote, so it runs the same way wherever you are.

Let's talk

Ready to get the phone ringing?

Tell me about your business and what's not working. I'll give you my honest take.

Get in Touch